Creativity

I think the two words “New Media” and “creativity” should go together.  I believe various sources of new media stimulate creative expressions among individuals and businesses. New Media sources largely appeal to consumers and allow for fast information transfer and sharing which in turn boost innovations. Therefore, we see a growth of utilizing new media tools in advertizing and new product development.  For example, Twitter itself, uses comments and ideas from its users as a way to design and come up with new products:

“Twitter’s smart enough, or lucky enough, to say, ‘Gee, let’s not try to compete with our users in designing this stuff, let’s outsource design to them,’ ” said Eric von Hippel.  Technology companies for example, have also recognized new media sources as a pool of creativity and “have been the most active in relying on others to innovate for them. This is in large part because the Internet lets people exchange ideas easily and rapidly with large groups, and computing tools let people design new products cheaply”

I believe that New Media sources spark innovation and learning, and trigger out-of-the-box thinking, and these tools should be heavily incorporated in work and school activities.